More on the upcoming PBS documentary on Mormonism (again from AML). Looks like it will be a co-production between Frontline and American Experience (both of which I love). It also says that it will be edited into 2 90 minute parts. The original post also claims that it will air in April of 2007 (not Fall of 2006), which is different from what I thought.
By Jim Benson, STAFF
(Broadcasting & Cable) _ PBS’ Frontline and American Experience will collaborate for the first time to co-produce The Mormons, a documentary that will air as two 90-minutes episodes next April.
In announcing the co-production at the Television Critics Assn. press tour in Pasadena, Calif., John Wilson, senior VP of programming, said PBS is also eyeing Salt Lake City as the setting for an Antiques Roadshow production.
Like its commercial counterparts, PBS is looking for ways to stand out in a crowded media landscape, and Wilson noted it is planning an “aggressive” tune-in campaign around its six biggest series for the coming year, which iin addition to the aforementioned include Nature, Masterpiece Theatre and Nova.
Beginning this fall, PBS will initiate a promo campaign, which also encompasses PBS Websites, for its Sunday-Tuesday-night schedule featuring the six regularly scheduled series.